"J" JIACUI LI
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I am an Assistant Professor of Finance at the David Eccles School of Business, University of Utah. I received my Ph.D. from Stanford Graduate School of Business in 2019. 

CV      |      [email protected]



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Working Papers

Price Multipliers are Larger at More Aggregate Levels with Zihan Lin
​2nd round R&R @ Journal of Finance
Asian FA, Arizona, USC, BYU Marriott, Penn State, FMA, Mid Atlantic Research Conference in Finance, Stanford SITE, MFA, Campbell, U Connecticut, UIUC Gies, USC Marshall, Utah Eccles, UVA Darden, Georgetown, George Mason, Cornell, Rome University, Chicago Booth Asset Pricing Conference
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How Much of Cross-Stock Momentum Reflects Underreaction?, with Jingda Yan
Fudan School of Management, Monash Business School, NYU Shanghai, University of Queensland, Australian National University, Purdue, U Washington, Hong Kong Polytech, Florida (scheduled)

Dissecting the Aggregate Market Elasticity (draft available soon), with Victor Duarte, Mahyar Kargar, and Dejanir Silva
Wabash Finance Conference, UCLA Macro Finance Lunch, Federal Reserve Bank of St. Louis

Over-Attributing Price Movements to Cash Flows   (draft available soon), with Lawrence Jin
Brandeis, Boston College, USC Marshall Macro-finance Reading Group, Watsach Finance Conference, CUHK, CUHK Shenzhen, CKGSB, PKU Guanghua, SAIF, Fudan Fanhai, CEIBS, AFA
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Endogenous Elasticities: Price Multipliers Are Smaller for Larger Demand Shocks (draft available soon), with Aditya Chaudhry
Mid-Atlantic Research Conference in Finance Outstanding Paper Award
MARC, UVA, Ohio State, Utah (scheduled)



​Published/Accepted


Why Do Portfolio Choice Models Predict Inelastic Demand?, with Carter Davis and Mahyar Kargar
Accepted, Journal of Financial Economics, 2025

Attention Constraints and Financial Inclusion
with Bo Huang, Tse-Chun Lin, Mingzhu Tai, and Yiyuan Zhou 
Journal of Financial and Quantitative Analysis, 2024

Retail Bond Investors and Credit Ratings
Journal of Accounting and Economics, 2023, publisher link
with Ed deHaan and Edward Watts

Discontinued Positive Feedback Trading and the Decline of Return Predictability
Journal of Financial and Quantitative Analysis, 2023
with Itzhak Ben-David, Andrea Rossi, and Yang Song
Selected media coverage: WSJ, Alpha Architect, Morningstar

Endogenous Inattention and Risk-Specific Price Underreaction in Corporate Bonds
Journal of Financial Economics, 2022, publisher link 

​What Drives the Size and Value Factors?

Review of Asset Pricing Studies, 2022 (editor's choice), publisher link
2018 Cubist Systematic Strategies Ph.D. Candidate Award for Outstanding Research
2023 Review of Asset Pricing Studies Rising Star Award

Ratings-Driven Demand and Systematic Price Fluctuations with Itzhak Ben-David, Andrea Rossi, and Yang Song
Review of Financial Studies, 2022, publisher link 

What Do Mutual Fund Investors Really Care About? with Itzhak Ben-David, Andrea Rossi, and Yang Song
Review of Financial Studies, 2022, publisher link 
Selected media coverage: ETF.com, Yahoo Finance, Columbia Law School Blue Sky Blog, Alpha Architect 

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